CEO Founder

A thriving entrepreneur, Zeina brings more than 25 years of professional experience in management to the public and private sectors, with a focus on the events industry.

Recognized for her skills in fostering success while acknowledging both accomplishments and challenges, Zeina has a genuine passion for details and succeeded to have her own mark as one of the biggest players in the industry.

As the CEO of KIWI Events, Zeina designed, organized, overseen, and produced numerous national and international projects, sometimes worth millions of dollars.

Creative & Entertainment Consultant

As a professional production manager, Massimo provides management consulting skills and comprehensive creative services by bringing together the best professionals in the industry with arts organizations, international agencies, foundations, universities, and government institutions.

He is an expert technical consultant in all fields related to production, performance and strategy in opera, ballet and symphonic music. Massimo worked alongside the industry’s greatest artists, like Riccardo Muti, Lorin Maazel, Zubin Mehta to name a few, and has been Andrea Bocelli’s tour manager for all his worldwide concerts since 2010.

With a master’s degree in production, direction and stage management from La Scala- Milan, and more than two decades of experience in the field of performing arts, Massimo has recently conducted educational workshops and lectures at universities both in Italy and in Brazil.

Project Management Consultant

Inas is a certified project management professional (PMP) recognized for her ability to transform ideas into tangible projects. As a project management and leadership professional she has been responsible for designing successful leadership programs for a variety of stakeholders.

Her experience in this field spanned more than 20 years, during which she successfully held senior executive positions in private and governmental entities in the United Arab Emirates and lead various projects in Jordan that benefit local communities.

Creative Director Consultant

Chief of Staff

With 25 years of professional experience spanning media, consulting, corporate, and creative sectors—and over 15 years supporting C-level leadership—Joumana Bou Saab brings a strong foundation in strategic operations, organizational alignment, and people management to Kiwi Events.

In her role as Chief of Staff, she focuses on building clarity and cohesion across teams, streamlining workflows, and ensuring efficient execution of priorities. Known for her structured approach and sound judgment, Joumana bridges executive vision with day-to-day operations, enabling the business to function with consistency, accountability, and measurable progress.

She leads with a mindset grounded in process, collaboration, empowerment, and continuous improvement, ensuring that Kiwi Events operates with both stability and forward momentum.

Event Planner

With over a decade of experience in administration within the travel and tourism sector, Hala gained my organizational prowess. As the founder of Steps Association and an accomplished event planner, I thrive on multitasking and excel in meticulous planning and execution. Her track record speaks volumes about my high-level skills in coordinating and orchestrating seamless events.

Office Admin

Noora Al-Kubaisi is an experience in public relations, office management and administrative tasks such as organizing documents, dealing with correspondence, organizing meetings and providing administrative support to various teams

Marketing Executive

Farah is an expert in market research, analysis, brand development, and maximizing companies’ profit. Her expertise includes digital marketing and managing social media campaigns, as she is in charge of developing, coordinating, and supervising communications for exhibitions, and promotional events.

3D Designer

Noel is an event designer who joined the industry in 2012. Over the course of his 10 years of experience, Noel has developed new skills that have helped him progress in his career. His growing passion for creating exquisite designs lies at the heart of KIWI Events’ most impressive accomplishments.

Graphic Designer

Enes is an event designer who began working in the industry in 2015. Over his 8 years of experience, Enes has gained new skills that have helped him advance in his career. His increasing passion for creating outstanding designs is central to KIWI Events’ most notable achievements.